| Author: Dan Holt

How to Increase Restaurant Sales: 16 Ideas for Ringing Up Foodservice Success

How to Increase Restaurant Sales: 16 Ideas for Ringing Up Foodservice Success

Some locations are fast-casual, drawing in customers hungry for convenience. Others invite guests to relax and enjoy white tablecloths and fine dining.

Regardless of type or ambience, all restaurants face the same challenge: how to increase restaurant sales, hold down the bottom line and keep dining room guests happy.

As one of California's most established produce companies, Hitchcock Farms partners with foodservice professionals across the industry. We've put together a bounty of ideas that work in every type of setting.

Whether you're an owner or manager, we offer these insider tips for growing your restaurant's business.

| Author: Dan Holt
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Purple Brussels Sprouts: A Complete Guide [2024]

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Purple Brussels Sprouts: A Complete Guide [2024]

Purple brussels sprouts stand out as one of the best-looking members of the Brassicaceae family. These delicious vegetables sport dark purple leaves veined with green and tipped with crimson. Whether you’re a chef or a dedicated foodie, it’s easy to appreciate these colorful veggies. Let’s dig deeper and uncover the secrets behind their tasty appeal.

| Author: Dan Holt
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25 Sensational Spring Recipes for a Healthy 2024

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25 Sensational Spring Recipes for a Healthy 2024

Spring is a special season that we all love to celebrate. It's an ideal time of year to embrace the sustainable bounty growing in well-tended fields.

From tender leafy greens to crunchy cruciferous veggies, produce aisles at your favorite grocery store are filled with fresh vegetables. 

It all sets the table for creative cooking and culinary innovation at home and in restaurants.

Let these easy spring menu ideas inspire your seasonal celebrations with friends, family and dining room guests.

| Author: Dan Holt
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15 Small Plate Recipe Ideas for Upsizing Restaurant Sales

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15 Small Plate Recipe Ideas for Upsizing Restaurant Sales

When food service managers think about new appetizer ideas for restaurants, they’re making 77 percent of the dining public happy. Consumer tastes began trending towards downsized entrees several years ago, and a majority of professional chefs believe that the small plate is still a very hot thing.

Diners enjoy this abbreviated take on the menu because it lets them sample and share your kitchen’s creativity. Combine a high quality dining experience with innovative appetizer trends, and you have a recipe for satisfied customers and repeat business. We offer these six small plate recipes ideas for upsizing restaurant success.

| Author: Dan Holt

17 Tasting Menu Ideas That Keep It Simple and Successful

17 Tasting Menu Ideas That Keep It Simple and Successful

What is a tasting menu? Is it reserved for special parties or offered to every guest? Is it one of multiple menu options or the only option? The answers depend on how you want to incorporate the service into your restaurant operations. What used to be a fine dining specialty is now a creative opportunity for every commercial kitchen.

| Author: Dan Holt

11 Best Sulforaphane Rich Foods (With Tasty Recipes to Try!)

11 Best Sulforaphane Rich Foods (With Tasty Recipes to Try!)

There are so many good reasons to eat your vegetables, especially when they're members of the Brassicaceae family. 

Brussels sprouts, broccoli, cabbage and kale are standouts in this lineup of nutritious leafy veggies.

Did you know that this type of fresh produce is also an important source of sulforaphane? 

If you're not familiar with the beneficial phytochemical, put it on your list of must-have nutrients.

If you're not sure why it belongs on that list, we can help. 

Our overview covers everything you need to know about sulforaphane, including what it is, why it works and how to make the most of its healthy benefits.

We're sharing some great recipes too, so read on.

| Author: Dan Holt

7 Napa Cabbage Salad Recipes Too Good to Miss

7 Napa Cabbage Salad Recipes Too Good to Miss

When you're browsing the produce section for healthy salad ideas, fresh napa cabbage always stands out.

Its compact 12-inch head and bright green, white-veined leaves make it hard to miss and even harder to resist.

This is a vegetable that delivers everything you want in a salad ingredient:

Excellent value, great shelf life, impressive nutritional numbers and exciting recipe versatility. 

Whether you favor whole heads or napa cabbage hearts, they both deserve a place at your table.

Let's unwrap the veggie's basics and explore seven innovative salad recipes starring napa cabbage.

| Author: Dan Holt

9 Healthy Fast-Casual Restaurant Challenges & Solutions

9 Healthy Fast-Casual Restaurant Challenges & Solutions

When someone decides to go out for a meal, today's foodservice industry offers more options than ever before. Choices range from fast food to fine dining, with seemingly endless selections in between.

That's great news for hungry consumers, but you're at their service.

As the restaurant owner or manager, you're responsible for making the best first impressions and cultivating long-term customer loyalty. The job is even more challenging in a healthy fast-casual setting.

You're dealing with unique issues that need smart solutions. As one of California's leading produce growers and suppliers, we're positioned to share insider ideas that make a real difference. Read on.

Hitchcock Farms, Inc.
850 Work St. Ste 201
Salinas, CA 93901
(831) 424-8952

 
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